자료유형 : |
대통령기록관_단행본 |
서명 / 저자 : | Communicator-in-chief : how Barack Obama used new media technology to win the White House / edited by John Allen Hendricks and Robert E. Denton, Jr. |
개인저자 : | Hendricks,John Allen,
Hendricks, John Allen.
Denton, Robert E., Jr. |
발행사항 : | Lanham : Lexington Books, c2010. |
형태사항 : | xvi, 171 p. ; 23 cm. |
총서사항 : | Lexington studies in political communication |
서지주기 : | Includes bibliographical references and index. |
내용 : | Political campaigns and communicating with the electorate in the twenty-first century / Gadgets, gismos, and the Web 2.0 election / "RT @BarackObama We just made history": Twitter and the 2008 presidential election / Who wants to be my friend? Obama, youth. and social networks in the 2008 campaign / My fellow blogging Americans: Weblogs and the race for the White House / Obama and Obama Girl: YouTube, viral videos, and the 2008 presidential campaign / E-mail and electoral fortunes: Obama's campaign Internet insurgency / Game ON: video games and Obama's race to the White House / Political campaigns in the twenty-first century: implications of new media technology / |
주제명 : | United States President (2009- : Obama)
Presidents --Election--2008.--United States
Political campaigns --United States.
Communication in politics --United States.
Mass media --Political aspects--United States. |
ISBN : | 9780739141052 (cloth : alk. paper) 9780739141069 (pbk. : alk. paper) 9780739141076 (electronic) |
청구기호 : | 344.9 H74C |